Sports drinks have gained popularity among professional athletes and couch potatoes alike. While this type of drink was targeted for athletes to stay hydrated before, during, and after exercise, many ordinary consumers reach for sports drinks to be consumed with their meals. In fact, you can now find Powerade available […]
Halloween is just around the corner. And you know what that means… It’s time to create a scary good marketing update. For businesses, Halloween is another reason to boost sales and raise awareness for your small business whether you’re operating a restaurant, food truck, or retail shop.
So if you’re thinking […]
Guavas are mildly sweet, sometimes sour, fruits found in many tropical and subtropical countries. Westerners usually process and consume these delightful fruits as juices, jams, or smoothies. But in countries where guavas are common, they can be eaten fresh from the tree. Guava can also be sliced up and mixed […]
Pomegranate is a versatile fruit. The seeds can be used as a garnish for all sorts of dishes like salads or alcoholic drinks. When dried, they have a sweet, tart flavor that can be used in granola bars, trail mixes, or toppings. Its juice can be squeezed into a refreshing, […]
In the US, there was a 600% increase in consumers who identify themselves as vegan between 2014 and 2017. The plant-based market value amounted to $4.5 billion in 2019, an 11% increase from 2018. Safe to say, there are more people who appreciate the plant-based diet today and it’s […]
