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Surrounded by the rolling hills of Silicon Valley, San Jose is considered the largest city in Northern California. Situated near the world’s technological hub, San Jose has earned the nickname, “Capital of Silicon Valley”. It is one of the wealthiest city in North America and the world, having the third highest GDP per capita (only following […]

Planning to start a drive-thru coffee kiosk or shop? Then you owe it to yourself to draft a well researched business plan. While a drive-thru kiosk is lower in cost than opening a retail store, be prepared to invest $40,000 at least before you open the serving window to your establishment for the first time. […]

The donut business is booming, and continues to grow year after year. According to a March 2018 report by IBIS World, the donut industry brings in about 16 billion (with a capital “B”) dollars each year, with large franchise chains like Dunkin’ Donuts, Krispy Kreme, Winchell’s and Tim Horton’s dominating the marketplace. It’s easy to […]

Every small business has a back story. This is especially true for food trucks whose menus often reflect the upbringing and personality of their founders. The next time you dine at a food truck be sure to ask the owner how they came up with the concept of their menu and you’ll likely find a […]