301 Stylish Clothing Boutique Name Ideas to Increase Online Sales

Dream of breaking into the fashion industry with your own boutique? If you’ve got a distinct vision there’s never been a better time than right now from a technology perspective to sell unique clothing items globally whether it’s through an e-commerce store, Etsy shop, Instagram account, or a mobile store front.

According to Statista, the apparel and footwear industry is valued at $1.9 trillion in the United States with strong growth continuing abroad in Europe and Asia-Pacific. If you don’t mind operating a business where styles change not only every year, but every season, opening a specialty boutique could be the right business for you.

Whether you’re selling urban inspired clothing, formal wear, or an innovative activewear brand, you’ll find a large addressable market online. To start, here are 301 clothing store names ideas that can help drive sales for your business online or offline organized by category below.

Clothing Boutique Name Ideas

A woman sifting through clothes on a rack at a boutique.

A boutique is usually defined as a “small store” and while you might consider opening a neighborhood store at some point, it will benefit you start an online boutique first. From the practical standpoint the costs of getting started will be lower than signing a longterm lease on a retail space. Second, the you open sales potential for your clothing line to be purchased by customers around the world with e-commerce for an Instagram shop.

If you want to get some inspiration, here are a few clothing boutique names to consider:

Evermore
Cherry Blossoms
Your Closet
Dress Up
Flowery Prints
Yellow Daisy
Little Women
Stitched
Uniquely Yours
Berries ‘n Cream
Red String
Walk-in Closet
Serendipity
Le Chic
Rainbow Sprinkles
Options
Dolled Up
Happy Hour
Sweet Fantasy
Twin Stars
Naked Activewear
Rebel Wear
Cassiopeia
Icing
Fashion City
Styled
Lavender Dreams
Pretty Little Lady
Retro Fittings
Boutique Originals
Little Shop of Florals
The Dress Shop
Pouches and Blouses
Panama Pants
Heaven Sent
Everything Cute
Rainbow Magic
Fantabulous
Adorably You
Mix and Match
Purple Skies
Nectarine Sunset
The Fit Footwear
Fashion Carnival
Fashion Sanctuary
The Rabbit Hole
Clothing Wonderland
Soft Petals
Vintage Collection
Indigo
Something Sweaters
Blue Dreams
First Date
Fashion Hub
Lemonade
The Fashion Loft

Clothing Store Name Ideas

Items displayed at a boutique store.

Clothing stores can be named based on the feeling or vibe of the garments you sell. A colorful clothing option can be named something like “Jellybean” while a casual wear could be “Secret Closet”. There really isn’t any wrong way to name your own store just as long as it’s not offensive and connects to your brand vision.

Check out the list below for a variety of clothing store name ideas inspired by a variety of senses including scent, sight, and emotion.

Closet Chronicles
Off The Rack
Lilac
Suit Up
Casual Wears
Miss Independent
Dandelion
Fashion Palace
Jellybean
Sunrise
Morning Dew
Summer Rain
Fashion Fever
Four Seasons
Bloom
Fashion Recipes
Fashion Land
Clothes Today
Spotlight
Secret Closet
Fashion Journey
Hugs and Kisses
Sweet Darling
Cupid
Butterfly Wings
Cosmic
G.N.O (Girls or Guys Night Out)
New
Flashback
Fashion Playground
Dressing Room
Dress Code
After Party
School’s Out
Body Nectar
Rendezvous
Drama Club
Xoxo
Aurora
Heart Eyes
Tickling T-Shirts
Fashion Power
Friday Night
Déjà vu
Cocktails
Fashion Bar
Dear Diary
Vivid
Tulip T-Shirts
Back Door
Blueprint
Sweet Caramel
Punch

Instagram Boutique Name Ideas

Instagram can be used as a platform to launch an e-commerce site.

Aside from being a social media page, Instagram is also known for being an e-commerce site. There are so many online stores selling items on Instagram daily. It’s reported that 83% of the users on the site tend to find new services and products being offered on Instagram.

If you don’t feel like putting up a physical store now, try selling on Instagram. This way, you can save on rental and payroll costs and focus on just selling your items and providing a great customer relationship with your followers online. This is a terrific low-risk way to open a boutique if you don’t have much start cash.

Check out these Instagram boutique name ideas should give you a little push.

One Click Fashion Line
Clothing Tag
Clothes For You
Dear You
Real Fashion
(Insert Your First Name) Line
Impressive Options
Love, Me
Tease
Posh Wears
Adornments
Mentions
Heart and Soul
(Insert Your First Name) Closet
The Summer Label
Timelapse
Self Portrait
By Hand
Everyday Changes
Daily Fashion
Red Velvet
Cotton
Sundae
Oasis
Renegade Fashion
Fashion Forest
Salt and Pepper
Fashion Club
Party Line
Fashion Feels
Sugar
2nd Hand Flips
Fashion Basics
Chameleon
Fashion Origins
Local Finds
Sunflower
Comfort Fashion
The View
Precious Styles
Recycled Dress Channel
Made for You
Cloud Nine
The Vintage Rewind
Wacky Tees
Chill
The Lifestyle Boutique
Eye Catching
Venus
Lemon and Lime
Strawberry Milk
Color Me
Pink Blush
Kiss Kiss

Urban Clothing Boutique Name Ideas

Urban fashion is also known as streetwear.

Urban clothing is also called streetwear. Clothes sold in urban clothing shops give off a bit of a grunge vibe with jeans, sweatshirts, hoodies, and basic t-shirts being sold. But there are urban clothing stores that sell dresses, lingerie, shoes, and bags too. Here are some urban clothing boutique name ideas you might like to include:

Monstera
Fact and Fiction
The Fashion Menu
Hot Stuff
Galaxy
The City Sleeps Clothing
Uptown Digs
Hot Issue
Tipsy
Sunset Glow
Rugged
Electric Shock
City Lights Hoodies
The Court
Wild
Sneak Peek
Groove
Young, Wild, and Free
Confessions
Highlight
Organic Fits
Lost Paradise
Urban Living Activewear
Mystique
Weekend
Urban Touch
Juice Box
Rebel
Play Date
Olive
Mirage
Phoenix
Fashion Bodega
Best Kind of Trouble
Dream Knights
The Streetwear Crew
Minimalist Fusion
Urban Dynamics
Jetsetter
Smart Urban
Urban Vault
Urban Street
Gridlocked
Urban X
City Waves
Concrete Jungle Wears
Urban Blast
Top Options
Unmatched
Urban Wear Studio
Sneaky
Skyline
True Urban
Reflection
Crosswalk

Fitness Boutique Brand Name Ideas

Fitness wear is also known as activewear.

Fitness is in. Well, it has been in for the past decade and shows no signs of slowing down. According to Forbes, the past 10 years of America’s fitness industry has been growing at 3% – 4% annually. You’ve probably seen anecdotal proof of this in your everyday life with more people being thoughtful about the food they eat, how much water they drink, and monitoring how many steps they’ve taken during the day using an app on their phone or watch.

If you’ll be catering to this segment of the industry, here is list of fitness inspired boutique brand name ideas.

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Aqua Fit
Coastline
Sinister Swim Shorts
Heat
Fit X
Toned Wears
The Gym Team
Stretch
Relentless Runner
The Workout Club
Warm Up
Dash
Body Healing
Sprint
Breathless
Comfy Sweats
Curves
Action Heroes
Physique
Rest
High Intensity Fits
Deuce
Bulked
Healthy Elevation
Competent Fashion
The Swim Team
Fight Club
Tough Competition
To The Limit
Play Time
Game On
Tiebreak
Camp Victory
Fit U
Match Point
The A-Team
Sports Apparel
Inspired
Winner’s Circle
Ultimate Wears
Change Up
Active Sideline
Adrenaline
Checkmate
Hyper Wears
Vital Point
Pulse
The Olympiad
Fitness First
Fresh Sport
Cool Fits
Everyday Grind

Luxury Boutique Brand Name Ideas

Luxury clothing boutique carry formal wear or expensive designer pieces

Little high-end boutiques and luxury clothing have always gone together. It’s not uncommon for these stores to specialize in evening wear like long gowns, cocktail dresses, or expensive high-bags. Men can find suits and ties at boutique stores as well.

Luxury boutique shops won’t carry a lot of the same designs, giving their customers some peace of mind that they won’t be spotted wearing the same outfit with anyone else at a party. These pieces can be expensive but that’s understandable since they’re one of a kind and can’t be found in department stores. Browse this list of luxury boutique brand names for ideas on your future business.

Little Black Dress and More
Local Runway
French Chiffon
Ready for Night
Striking Shop
Italia
Gentlemen’s Closet
Gala
Tulle
Tantalizing
Gownzilla
High Street
House of Satin
Dazzle
Finale
Silhouette
Glam
The High Table
Your Lifestyle
Executive Looks
Finer Fabrics
Luxe Wears
Jade Fittings
Nightfall
Luxe Looks
Bliss
Unrestrained
Pegasus
Magnifico
Milk and Honey
Bedazzled
Ensemble
Hidden Closet
High Society
Revel
Glamour
Wrapped
Epic
Luxe District
Regal Wears
Finer Details
Opulence Boutique
Candy
Luscious Wears
The Queen’s Company
Golden Finds
Truly Elegant
Sparkling Tiara
Stylistic
Precious Secrets
Of Roses and Gold
Chamomile

How to Brainstorm Your Own Boutique Brand Name

Make your boutique brand name personal.

Boutique brand names usually draw connections with the clothing you’re selling. For instance, if you plan to sell casual wear to women, then the name could be something soft and feminine like names of flowers or a scent that is pleasing to the senses like lavender or lemon. Examples like “Flowers for Jamie” or “The Independent Woman’s Scent” could fit this approach.

You can also be a little more descriptive. Well known boutiques such as Cotton On or Urban Outfitters give you a clear sense of what to expect when you walk into their stores or visit their websites.

If all else fails, you can always go with something more personal. Pair your store name with a nickname like “Clara’s Boutique” or “Little Miss Jennie’s Boutique”. This gives the store an intimate feel. If you’re on the fence about a brand name you like this is a good approach.

In the early days of your business it will be easy to update your branding and name. After you’ve gotten some traction and built a customer base, you’ll want to stick to the brand and marketing message that’s working. We hope these ideas inspire your successful boutique brand.

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Hey! 👋I’m Brett Lindenberg, the founder of Food Truck Empire.

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