According to a report from Forbes, there are 3.1 million Americans following a gluten-free diet. My wife happens to be one of those people. If you have a significant other who follows a specific diet like this, you know how hard it can be to enjoy a meal at most restaurants or prepare a meal. It feels like there’s hardly anything on the menu your spouse can actually eat.

Fortunately, things are getting easier as more food producers and restauranteurs are recognizing the market opportunity of serving individuals with specialty diets. If you sell any type of gluten-free food or beverage, I’ve organized slogans and quotes you can use in as a marketing asset to promote the product. Here are some compelling ways to get the word out about gluten-free food.

A gluten-free loaf of bread.

Gluten-Free Marketing Slogans

  • A Natural Treat For Everyone
  • Gluten-Free Born And Bred.
  • Fall For Our Gluten-Free Treats.
  • Good To Know It’s Gluten-Free.
  • Truly Gluten-Free.
  • Gluten-Free Asks For Nothing Else.
  • Feel Good With Gluten-Free.
  • Gluten-Free, It’s As Simple As That!
  • Gluten-Free Zone.
  • Nobody Does Gluten-Free Like We Do.

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  • All You Need Is Gluten-Free.
  • It’s Not A Dream. Gluten-free Is Real!
  • Unbelievably, Gluten-Free.
  • Pure, Healthy, And Safe.
  • It’s What You Eat.
  • Gluten-Free? Absolutely. Why? Because…it’s Healthy!
  • Think. Feel. Gluten-Free.
  • Gluten-Free, Any Time Of Day.
  • Be Alive… With Gluten-Free.
  • Gluten-Free. The Perfect Choice.
  • You’ll Never Go Wrong With Gluten-Free.
  • Life Should Taste As Good As Gluten-Free.

Gluten-Free Quotes

“Healing the gut, one day at a time.”

“Gluten has been banned from my kitchen to make room for veggies and fruits.”

“Dealing with the healing. Gluten-free for life.”

“Fruits and vegetables are gifts from nature and the most natural way to heal your body and make yourself whole again.”

“Thriving with my new-found health. Gluten-free for life.”

“Celiac made me a health buff and I love it.”

“Celiac lifestyle is full of opportunities. Fix your gut, fix your life.”

“Seeing the bright side of celiac, wholesome foods forever.“

“When someone doesn’t understand your disease, tell them to be thankful they don’t need to know.”

“It takes courage to be the best version of yourself.”

“A dietician told my friend to eat more fruits and vegetables and now she calls me for advice.”

“A gluten-free diet still allows you access to almost every fruit and vegetable, a variety of grains and legumes, your pick of dairy products, fresh meats, and fish, and a whole slew of special gluten-free delights to satisfy your pretzel-bagel-muffin-doughnut craving.” – Daphne Oz

“Perhaps most important to keep in mind, however, is that it can be impossible to distinguish between the symptoms of MS and those of gluten sensitivity.” – Shari Lieberman

“Intolerance to gluten has been understood for thousands of years and one can only wonder why the average time from first symptoms to diagnosis takes a decade in modern corporate medicine.” – Steven Magee

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“I follow a dairy-free and gluten-free diet, which can be challenging in some places.” – Brandon Boyd

“My favorite splurge would be gluten-free pizza. Or I’m a total truffle addict so truffle mac and cheese.” – Patti Stanger

“People with radiation intestinal damage should adopt a low FODMAP diet that is gluten-free.” – Steven Magee

“I’m pretty vocal about my healthy lifestyle choices. I do try to eat organic, high protein and gluten-free.” – Erika Christensen

“I love pancakes, and I actually do love healthy stuff. Like, I love gluten-free or whole-wheat pancakes. Breakfast is my favorite meal.” – Ashley Tisdale

“Wheat is the only grain with a significant amount of gluten, so we have our first clue to the origins of pastry. The superb pastry could only have developed where wheat was grown: rye, barley, and oats do not make good pastry, nor do rice or maize or potato starch.” – Janet Clarkson

“To be a gluten-free vegan is, like, the most difficult thing you can possibly be.” – Zooey Deschanel

“I’m gluten-free, but that still allows me some chocolate!” – Erin Heatherton


Gluten-Free Captions

  • No Grain, No Pain
  • Dear Gluten. It’s Not Me. It’s You.
  • These Buns Are Gluten-Free.
  • Keep Calm. It’s Gluten-Free.
  • Gluten-Free Is Not A Fad Diet For Me.
  • Naughty, But Gluten-Free.
  • It’s My Organic Food.
  • The Original Healthy.
  • Go Farther With Gluten-Free.
  • It’s Not Just About You.
  • Better Ingredients, Better Gluten-Free.
  • Safer Foods.
  • Just What My Nutritionist Ordered.
  • Gluten-Free Rules.
  • Gluten-free For All Time.
  • Smart People Choose Gluten-Free.
  • Take What You Want, But Leave Gluten-Free Alone!
  • It Makes Every Word Taste Better.
  • Step Into The Gluten-Free Life.
  • Have A Healthy Tomorrow.
  • Gluten-Free – Think Different.
  • Gluten-Free Makes Me Happy.

Gluten-Free One-Liners

My friend is gluten intolerant…
He thinks it’s in bread

Have you all heard about the top-secret gluten-free bakery?…
I didn’t think so, it’s on a knead to dough basis.

What did the doctor advise his gluten-free patient to do?…
Get bread rest.

Why are gluten-free children so healthy?…
Because they’re not in bread.

What do you call a fake gluten-free noodle?
An Impasta

When do you expect gluten-free bread to rise?…
When you YEAST expect it!

People who are gluten-free get a lot of hate…
But really I respect them for going against the grain!

We live in a mad world where we have to ask the question…
If the gluten’s free, why’s the bread so expensive?

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Did you hear about the gluten-free restaurant on the moon?…
Great food, no atmosphere.

Why are gluten-free jokes so terrible?…
They’re really corny.

Why didn’t the gluten-free bakery hire the koala?…
He did not have the right “koala-ifications!”

Most bread products contain gluten.

What animal scares someone with celiacs the most? …
A RYEnoceros.

Where are the best gluten-free drinks found in Las Vegas?…
Bar Lee.

What does the German baker say to his morning customers?…
Gluten Morgen!

My local church recently started offering gluten-free communion wafers…
They’re called “I can’t believe it’s not Jesus”.

How do you sell a gluten-free pizza?
Take all the other pizzas out of the frozen section.

What do wheat, gluten, and Arkansas have in common?
They’re all in bread.

What did the vegetarian bodybuilder say after he found out he was gluten intolerant?
There ain’t no whey!

Despite my wife having celiac disease, she keeps on eating bread…
You could say she’s a gluten for punishment.

I’m not saying I’m gluten intolerant…
…I just wouldn’t want it dating my daughter.

The only thing sadder than a gluten-free funeral…
is a flourless grave.

What do you call an ox that’s gone gluten-free?
Silly Yak.

Gluten-Free Puns

What kind of ailment is having a gluten allergy known as?
Being Lack-Toast intolerant.

Grocery stores are now carrying gluten-free beef.
It’s made from cattle that have Silly Yaks’ disease.

Did you hear about the anti-gluten movement?
It’s a silly act.

Why did the gluten-free restaurant go out of business?
They didn’t make any bread.

Why is the gluten-free boy afraid of the dark?
He sees bread people.

What is the cure for a gluten allergy?
The anti-dough.

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I told my wife she can’t go gluten-free *and* dairy-free
That’s the bread and butter!

What do you say when you’re on a gluten-free diet?
Pasta la Vista baby.

Can anyone think of something punny for “Gluten-Free”?

Why are there so many people going gluten-free?
Because they’re all trying to avoid wheat gain.

I told my gluten intolerant wife I’d be making fried chicken for dinner…
She replied, “oh you batter not!”

How do you say hello to a gluten-free German?

What Chinese cooking utensil is carbon-neutral, vegan, and gluten-free?
A woke.

I went on a gluten-free diet because I was experiencing constant headaches.
And it actually worked. Clearly, my-grains were the issue here.

Why is the gluten-free boy afraid of the dark?
He sees bread people.

Why is it so hard for economists to go gluten-free?
Because their food preferences are very sticky.

Did you guys hear Kanye is going gluten-free?
He said no one man should have all that flour.

Why do people with a gluten allergy usually make for pretty funny comedians?
Because they always have silly acts.

What’s the difference between gluten and hillbillies?
One’s inbred, the others in bread.

Isn’t it the Germans who love playing wheat games?
I hear them talk about Gluten Tag all the time!

What is it called when you steal a rich person’s dinner rolls?
Highfalutin gluten lootin’.

Which deadly sin do bread lovers commit?

Let’s talk about gluten.

Funny Gluten-Free Quotes

“The liberal Gluten-free agenda is turning our dogs lesbian.” – Stephen Colbert

“Who even *heard* of gluten till a few years ago?” – Donald Margulies

“Improved health did not come from a corporate health care system, it came from my girlfriend putting me on a gluten free diet.” – Steven Magee

“Vegan or not, gluten-free or not, Erin McKenna’s donuts are the best I’ve had in 20 years, without exception.” – Mark Bittman

“When I’m at home and I’m preparing my own food, it’s all gluten-free, or fish and it’s healthy, but when I go to someone else’s house, I’ll eat what they put in front of me because I don’t want to be an asshole.” – Bryan Fuller

“It is common sense to avoid gluten, fructose and dairy in a society that farms its food with industrial chemicals.” – Steven Magee

“Most people don’t realize this, but you can eat organic, all natural, gluten-free food without telling everyone around you.” – Chris Rock

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“Gluten free pizza elicits the same response at a Hollywood party that a pile of cocaine did in the 80’s.” – Natasha Leggero

“Part of survival is eating foods that nourish you and identifying foods that poison you.” – Steven Magee

“As far as I can tell, the biggest side effect of gluten sensitivity is that you actually become the number one symptom: a huge pain in the ass.” – Celia Rivenbark

“I’m everything free. I’m gluten-free. I’m dairy-free. I’m sugar-free. Sometimes I’m yeast-free which really means I eat paper.” – Zoe Lister-Jones

“I love being gluten-free, said no one.”

“No matter how good I feel, I’ll always miss bread and pizza.”

“In 2018 I became aware through dietary changes that I was Gluten, Fructose and Lactose intolerant and was experiencing several hours of chronic fatigue after eating certain foods, which is consistent with Reactive or Functional Hypoglycemia.” – Steven Magee

“Celiac problem #18: When people think you have gluten, all you’ll get is a tummy ache.”

“After I was diagnosed with celiac disease, I said yes to food, with great enthusiasm. . . . I vowed to taste everything I could eat, rather than focusing on what I could not.” – Shauna James Ahern

“Gluten is this Generation’s tobacco.” – David Perlmutter

“It took several months of being on a gluten free diet before I started to see chronic fatigue reactions to pizza, tempura and fruit drinks that would last several hours.” – Steven Magee

“Yet an estimated 99 percent of people who have a problem with eating gluten don’t even know it. They ascribe their ill health or symptoms to something else — not gluten sensitivity, which is 100 percent curable.” – Mark Hyman

“We may all be sensitive to gluten from a neurological standpoint.” – David Perlmutter

A gluten-free diet is a nutritional regimen in which gluten is removed. Gluten is a mixture of proteins found in wheat, oats, rye, and barley. Other grains contain different combinations —wheat contains the bran portion while oats are mostly refined glucose (usually fructose) or starch resulting out forms like corn syrup and starches can be considered an “unrefined” carbohydrate.

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