Who doesn’t like cake?! Unlike its desert counterparts, chocolates and candies, cakes appeal to more people, sweet tooth or not. Typically baked, cakes used to be just an alteration of bread. In 2019, the value of the global cake market was nearly $43 billion with projections for annual growth through 2027.

The most commonly used ingredients include flour, eggs, butter, and sugar among others. Leavening agents such as baking soda or baking powder are also used as well as a host of other ingredients such as extracts to bring flavor to this sumptuous dessert.

Cakes though are also usually associated with celebrations. Birthdays, anniversaries, promotions, Christmas, weddings, name any celebration and you’ll surely find a cake on a plate or in a table. Cakes are also classified into different types, mainly butter, sponge, chocolate, coffee, chiffon, yeast, or cheesecakes, it really depends on what ingredients are incorporated into the cake.

Planning to put up your own startup cake business is a viable business idea, but you’ve got to find your niche. Special occasion baking for weddings or graduations is a proven option. Another option is to start selling to friends or associates at work to get the ball rolling.

If you’re stuck thinking of a business name, we’re here to help. Here are some cake business name suggestions to consider organized by theme.

Creative Cake Shop Name Ideas

Here are some choice cake name ideas you can use for your startup cake shop. If you’re thinking about opening a bakery, be sure to read 101 creative bakery names you can use right now.

  • Edible Dreams
  • Heavenly Creations
  • Buttery Occasions
  • Perfect Delights
  • Baker Masters
  • Bakin’ N’ Cakin’
  • Lusciously Yours
  • The Cake Factory
  • Great Bakes
  • Cake Impressions
  • Simply Baked
  • Barker’s Delights
  • Cake Cravings
  • Sweet OvensTulip’s Cakes
  • Pastry Cart
  • Avant-Garde Cakes
  • Imaginative Creations
  • Blue Skies Cake Shop
  • Artistically Baked
  • Sweet Nothings
  • Beth’s Bakes
  • Rally Cake Company
  • The Baker’s Wife

Funny Cake Business Names

If you want unique and catchy names, here are some suggested cake shop names with funny connotations.

  • Cake and Bake
  • Yes, we Cake!
  • Have a Break, Have a Cake
  • Give me a Cake!
  • Cake-Even
  • Cake you dig it?!
  • The Best We Cake
  • Ridiculously Baked Cakes
  • 50 Shades of Cake
  • Piece of Cake!
  • The Amazing Cake
  • Can you Cake it?
  • Make or Cake
  • Cakey Breaky Heart
  • Just Cake My Heart
  • Alive and Cakin’
  • CakeOut
  • Runaway Cakes
  • Cake Time!
  • Cakes on the Run
  • Cake and Eat It Too
  • Moist Masters
  • Naked Cake Co.

Cake Frosting Name Ideas

Starting up a frosted cake business can be a good idea especially if you have sweet tooth friends. Here are some cake frosting name ideas you can use.

  • Creamy Dreams White Frostings
  • Whipped Heaven
  • Icing on the Cake
  • Professionally Iced
  • Nothing Less Than Icing
  • Sweet Icings
  • Icing Age
  • Blue Ice
  • Frosted Cakes
  • Inside Out Frostings
  • Wonder Cake Frosting
  • Hybrid Cake Icing
  • Cake Icing Addict
  • Pitch Cake Icing
  • Boundless Cake Icing
  • Daily Cake Icing
  • Extreme Icing
  • Iced Cake
  • Frost Covered Cakes
  • Cake Cops

Cupcake Business Name Ideas

Some people are more into the smaller variant of a cake. If you’re into cupcakes, then we suggest cupcake names for your startup business.

Related Reading: How a Culinary Grad Built a $26k/Month Pastry Shop

  • Mix N’ Bake Cupcakes
  • House of Cupcakes
  • Sweet Little Creations
  • Treasured Treats
  • Cupcake Corner
  • Lovely Baked Cupcakes
  • Sweetie Frosted Cupcakes
  • Better Butter Cupcakes
  • Cupcake Lovers
  • Cupcakes with Friends
  • Angel’s Cupcakes
  • Cupcake Heaven
  • Cupcake Spirit
  • Cupcake Bit
  • Velvet Cupcake
  • FrontPage Cupcake
  • Sapphire Cupcake
  • Wisdom Cupcake
  • Sky Cupcake
  • BlueLight Cupcake
  • The Cupcake Collective
  • Strawberry Cupcake Co.
  • The Cupcake Factory

Descriptive Cake Names

If you’re into creating specific cake types, probably you have a specialty of your own, these cake names would best suit your startup cake business.

  • Pound for Pound Cakes
  • Rainbow Cakes
  • Red Velvet Delights
  • Originally Glazed Mango Creme Brulee
  • Revel Devil’s Cake
  • Carrot Cake Supreme
  • Spoken Sponge Cakes
  • Divine Angel Food Cake
  • Cardinal Chiffon Cakes
  • Night at the Opera Cake
  • Everybody’s Fruit Cake
  • 2nd to None Yellow Butter Cakes
  • World Upside Down Cakes
  • Rich Flourless Cakes
  • Loaded Lady Baltimore Cakes
  • Délicieux Genoise Cakes
  • Limp Biscuit Cakes
  • All Spice Cakes
  • Fantasy Coffee Cakes
  • Intense Chocolate Cake Creations

What Should You Charge for a Cake?

Bakery interior.

When talking about cake pricing, there are several things you need to consider. First, there is the cost of materials/ingredients, then there are indirect costs such as equipment used and labor. In this segment, we discuss what are the factors you need to consider when you are about to sell your unique creations.

Audio Lesson: The 6-Step Marketing Growth Plan for a Home Based Bakery 

  1. Direct Cost. This is where you factor in your expenses for ingredients and accessories. You don’t need to do this for each recipe since you usually use the same ingredients in most of your cakes. Let’s say ingredients such as butter, flour, milk, eggs, fondant, and buttercream accounted $20 for you to make an 8-inch cake, take note of this amount. Then don’t forget to include the cost of accessories such as cake boards and boxes among others. Here’s a breakdown to make things clear.
    • Cost of Ingredients – Include every ingredient you used to create the cake, however small it is.
    • Cost of cake accessories – This includes boxes, dowels, cake boards among others.
  2. Indirect Cost. These are costs that are not directly an ingredient you used to make the cake. Such expenses include the equipment you used to make the cake such as the use of the oven, gas, mixers, electricity, and others. There is also advertising costs, which may be in the form of business cards or printing of your business name and logo on the gift tag, and others. For instance, you estimated that 25% of your electricity bill was consumed in making your cakes, then compute for the particular month you used it, then divide it by the number of cakes you made for that month.
  3. Labor. Most people tend to forget to include the work they did in the costing. Though there’s no definite value for this cost, it’s really up to you how much you put into the work you’ve made. To illustrate, here are factors to consider.
    • Time spent on the cake – This includes the time you spent to design, shopped for ingredients, bake, and decorate the cake.
    • Point is, you have to put a dollar value into the work you put into creating each and every masterpiece.
  4. Delivery. This expense includes how much you will spend to deliver the cake to your client. Factors include the taxi fare, the gas if you use your own vehicle, or the cost of the courier if you need a 3rd party to deliver your precious creation.
  5. Profit. Most entrepreneurs also forget to factor in this one. Costing doesn’t end with the actual costs and labor. Isn’t the labor already your profit you might ask? No, because your labor is your wage for making the cake, not a profit. The profit is supposed to be your last line when computing for the cost of your cake. The amount that you will mark up for your profit really depends on you. Some put a 30% mark up for profit, while others make a certain markup, say $50 per 24 servings/slices.

If you’re planning to start a cake company, we encourage you to join our private community. Inside the group we reveal revenue numbers of and exclusive interviews with baked food founders. It’s free to enroll and you’ll get instant access to our food business model canvas when you sign up.

Want to start your own food business?

Hey! 👋I’m Brett Lindenberg, the founder of Food Truck Empire.

We interview successful founders and share the stories behind their food trucks, restaurants, food and beverage brands. By sharing these stories, I want to help others get started.

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