The energy drink market is a $53.01 billion dollar industry regarded as the David who took on Goliath soda companies that for decades enjoyed a dominant position in the industry. Energy drink companies took on these soda behemoths head-on and captured their market share in the global beverage industry that big players like PepsiCo have started acquiring these fast growing competitors. It could be argued this market already crowded, but that also means there’s plenty of market opportunity. A good environment for any startup!
There have been many companies that started on humble beginnings and slowly crept up and eventually belong to one of the market leaders. Take Amazon for example when Jeff Bezos, who was recently named the youngest vice president of a Wall Street investment company, suddenly quit his job and moved to Seattle. He always thought of the untapped online retail in the book industry, setting up shop from his garage and started from there. Today, Bezos manages the biggest company in history.
While you might not reach the heights of a Jeff Bezos, small companies still have the opportunity to disrupt the beverage category. Remember, it’s never too late to take action on a brilliant idea and start something great. So let’s start you up with some creative energy drink name ideas we could come up with.
Creative Energy Drink Name Ideas
A can of the leading energy drink in the market.
We start off with these unique names to help you get started on your business plan right away.
- Intensity Energy Drink
- Pure Strength Energy Drink
- Energy Up
- Extra Strength Energy Drink
- Deep Shot
- Power Boost
- Maximum Strength
- Pure Energy
- Fast React Energy Drink
- Kingpin Energy Drink
- Big Time Energy Drink
- Typhoon Energy Drink
- Reinvent Energy Drink
- Astronomical Energy Drink
- Heaven’s Gate Energy Drink
- Top Shot Energy Drink
- High Performance
- Liquid Strength
- High Rise Energy Drink
- Tower of Power Energy Drink
- Skyscraper Energy Drink
- What A Shot! Energy Drink
- Rise Above Energy Drink
- Risen Energy Drink
- Extreme Power
- Extra Juice Energy Drink
- Energy Mix Energy Drink
- Lightning Boost Energy Drink
- Invincible Energy Drink
- Jolt Juice
- Jump Juice
- Rock Hard Energy Drink
- Instant Energy Company
Top Energy Drink Brands
Different energy drink brands on the shelf.
You’ve probably enjoyed many of these drinks, though we’ve mixed it up with some energy drink brands around the world.
- Red Bull
- Monster Energy
- Rockstar
- Zipfizz Energy Drink
- VPX Redline Xtreme
- Starbucks Refreshers
- Living Essentials 5-Hour Energy
- CytoSport Fast Twitch
- Xyience Energy Drink
- SAMBAZON Organic Amazon Energy Drink
- Bomb Energy Drink
- NOS Drink
- XS Energy Drink
- Full Throttle
- 5-Hour Energy
- Wired Energy
- AMP Energy
- Bacchus-F
- Bang Energy
- C4 Energy
- No Fear Energy
- Xtra Power Energy Drink
- Venom Energy
- Rip It
- Red Rooster
- Liquid X
- Lipovitan
- Kore
- Hype Energy
- Glacéau VitaminEnergy
Energy Drink Name Generator
A major competitor of the top energy drink brand.
Here are some energy drink names from the web, non-traditional name suggestions you can use to name your startup energy drink.
Related Reading: 37 Soft Drink Industry Statistics and Alarming Consumption Trends
- Castle Rock Energy Drink
- RealDeal Energy Drink
- Nucleus Energy Drink
- Catapult Energy Drink
- Roman Energy Drink
- Radical Energy Drink
- Phenom Energy Drink
- Energy Drink Apex
- Rapid Energy Drink
- Performance Energy Drink
- Poly Energy Drink
- Unconventional Energy Drink
- Coastal Energy Drink
- Lime Energy Drink
- Leverage Energy Drink
- Bullet Energy Drink
- BlueMoon Energy Drink
- Knight Energy Drink
- Sable Energy Drink
- Tropical Energy Drink
- Switch Energy Drink
- Amity Energy Drink
- Energy Drink Atomic
- Innovate Energy Drink
- Nifty Energy Drink
- Energy Drink Dream
- Other Energy Drink
- Energy Drink Cloud
- Matador Energy Drink
- Goldmine Energy Drink
More Energy Drink Name Ideas
Top of a Red Bull energy drink can.
If you’re still not decided on our previous suggestions, here are more energy drink business name ideas you may want to consider.
- Gimme Some of That Energy Drink
- Extra Joe”s Energy Drink
- On The Edge
- Turbo Boost Energy Drink
- Ride The Lightning
- Energy Burst
- Mix It Up
- Energy Rage
- Sole Power
- Bright Night
- Platinum
- Body Boost
- Robust Energy Drink
- Potent Energy Drink
- Dash Energy Drink
- Acclaim Energy Drink
- Emerge Energy Drink
- Stoke Energy Drink
- Nations Energy Drink
- Generation Energy Drink
- Vanguard Energy Drink
- Know Energy Drink
- New World Energy Drink
- Exquisite Energy Drink
- Smart Energy Drink
- Annex Energy Drink
- Sycamore Energy Drink
- Battlefield Energy Drink
- Compact Energy Drink
- Igniter Energy Drink
90s Themed Energy Drink Names
If you’re a 90s kid or teen, these next set of names are sure to remind you of the era. Here are some 90s themed energy drink titles you may want to consider.
- Nirvana Energy Drink
- Ice Ice Energy Drink (Vanilla Ice Ice Baby!)
- Hasta la vista, Baby!
- To Infinity… And Beyond!
- Oh, Behave! (From Austin Powers)
- Friends Energy Drink
- 3rd Rock Energy Drink
- Dawson’s Energy Drink
- Power Ranger Energy Drink
- Backstreet ( From the boy band)
- Roller Blade Energy Drink
- Oasis Energy Drink
- Impulse Energy Drink
- Show Me The Money! (Jerry McGuire)
- Y2K ( The Bug)
- Grunge Energy Drink
- Yeah, Baby! (From Austin Powers)
- No Doubt
- Tamagotchi (That 90s handheld pat)
- The Mullet (After the iconic 90s hairstyle)
- Blockbuster (The now-defunct video rental store)
- Mike Energy Drink (Can be Michael Jordan or Mike Tyson)
- Bill’s (Referring to Bill Clinton, the 42nd president of the United States)
- Desert Storm Energy Drink
- Funky Bunch (From Marky Mark and the Funky Bunch)
- East Coast (vs West Coast)
- Space Jam Energy Drink
- Titan Energy Drink (From the movie Titanic)
- Now, That’s What I Call Energy Drink (From the music compilation that started in the 90s)
More Information About the Energy Drink Industry
Of course, before you go about building your startup company you need to evaluate the industry. This way you understand the strategies to use and how to approach the market you’re trying to penetrate. Here are some key takeaways you need to know about the current energy drink industry that you can utilize to understand your ideal customer.
Related Reading: 37 Energy Drink Consumption Statistics and Trends
- The United States is the largest consumer in the current energy drink market.
- The energy drink sector technically started in Japan in the 1960s, but it was only in 1997 when Red Bull GmbH penetrated the beverage industry and started making its mark.
- In 2018, the energy drinks market was valued at $53.01 billion and is expected to reach $86 billion by 2026. The figures though were estimated before the current pandemic happened. However, it’s an energy drink and given the current situation, consumers would continue to buy these products to boost their immune system.
- Your market are the older millennials. A market report showed that 64% of the sample age group consumed energy drinks.
- According to a survey, 81% of energy drink consumers believe that energy drink companies should include the daily consumption limits in their packaging (so don’t forget this).
- The top three energy drink brands holding a large share in the U.S. energy drink beverage market include Red Bull GmbH, Monster Beverage Corporation, and Rockstar, Inc.
- Energy drink companies include and focus on ginseng, Vitamin B, and Taurine into their energy drink formulation. This takes away the focus on caffeine content and presents a much healthier drink.
- An ongoing trend among energy drink companies is working backward and studying what consumers are looking for in a new generation energy drink. Over the years, some consumers have looked at other healthier alternatives due to the health concerns associated with elevated caffeine content in energy drinks.
- Despite having a small share in the energy drink beverage segment, diet energy drinks have somewhat gained traction in the market. Just this 2018, sales grew by 16% in value which accounted for $12 million of the total growth of $14.6 million by the global energy drinks market.
If you’re serious about starting an energy drink brand, don’t forget to sign up for our food business startup community. Inside this group, we share exclusive interviews with some of the top beverage founders across the United States and around the world.
