Young people who prowl the streets are confident, adventurous, and trendy. They want something that represents and speaks high volumes of their vivacity, strength, and adventurous spirit. One of the most effective ways to express yourself is through stylish street clothes that represent the vibe of the streets and urban youth.

Considering many streetwear brands charge $100 – $300 per piece for apparel like backpacks, it’s no wonder so many fashion brands have designed and developed streetwear lines. If your business involves designing and selling clothing products or apparel like hats or sneakers, take a look at these unforgettable brand name ideas with street cred.

Streetwear Brand Names

T-shirt designed for a restaurant.

Let’s begin with some cool names that resonate with the urban market.

  • Street Kings/Queens
  • The Street Rules
  • Street Fashion
  • Neo Street
  • The Wicked Street
  • Street Cool
  • Cool Street
  • The Cool Ones
  • Warriors of the Street
  • Kul Kids
  • Downtown Dandelion
  • Road Warriors
  • The Street Wear
  • Street Smart
  • Street and Wear
  • Street Republic
  • Street Empire
  • Curb Your Appeal
  • The Street Foundation
  • Road Works
  • Senti Dos
  • Europa
  • The Street Lingo
  • Road Wear
  • Night Lights
  • Empire of the Road
  • Kingdom of the Road
  • Streetwise
  • Rollerblade
  • The Cool Street
  • Lighting Streets
  • Respectable
  • The Street Boys/Girls
  • Cobblestone
  • Path to Triumph
  • Street Path
  • Pathway Glow
  • The Streetmasters
  • Streetology
  • The Streetshirt
  • Sexy Streets
  • Street Show
  • The Kings/Queens of the Street
  • Streetwork
  • Streetable
  • Street Life
  • Victory On Streets
  • Podium
  • Food Truck Clothing Co.
  • Street Stars
  • Optimum Street
  • Mega Street
  • Ultra Street
  • Ultra Wear
  • The Hip Street
  • Street Tops
  • Avenue Angels
  • Street Layers
  • Streeties
  • The Street State
  • Streeter
  • The Street Community
  • Craven Street
  • Kickin’ Sneakers
  • Street On Fire
  • The Street Style
  • Road Passion
  • Street Trip
  • Street Cap
  • Street Track
  • Street Gem
  • Road Forever
  • Beats of the Street
  • Kick-Flip Industries
  • Crowns of the Street
  • Boys/Girls of the Street
  • Cool Guys/Gals
  • Street Gal
  • Street Dude
  • Fashion Street
  • Stweetums
  • Sweet Street
  • Cool Look
  • The Street Look
  • Your Friendly Street
  • 88th Street
  • Avenue Couture
  • Cool Avenue
  • Fashionistas Streetas
  • Fashion Avenue
  • Streets N’ Runways
  • Respect the Streets
  • Street Alpha
  • The Gang

Urban Clothing Line Names

According to one survey, the average price paid for a piece of streetwear is between $100 – $300. This includes backpacks, jeans, and t-shirts.

  • Urban Ware
  • Urban Dub
  • Urban Life
  • The Urban King/Queen
  • Urbanity
  • Urban Republic
  • Urban Empire
  • The Urban Kingdom
  • The Urbanology
  • Fashion Urban
  • Urbanism
  • Urban Schism
  • The Urban Shift
  • The Urbanity Paradigm
  • Cool N’ Urban
  • The Inner Kingdom
  • The Domain
  • The Urban Domain
  • Urban Province
  • The Cool Territory
  • Urban Fashion
  • The Urbanwear
  • Urbanscape
  • Urban Cut

Related Reading: 551 Unique Name Ideas for a Men’s Clothing Line 

  • The Urban Boys/Girls
  • Guy/Gal Urban
  • The Coolers
  • City Fashion
  • The Cityscape
  • Skylines
  • X-Factor
  • The X-City
  • Urban Sleeves
  • Urban Cloth
  • Style of Urbanity
  • Urban Style
  • Urban Knight
  • Black Knight
  • White Knight
  • Urban Blood
  • Tough Urbanity
  • Urban Toughness
  • Urban Hardware
  • The Urban Vamps
  • Rampage
  • Urban Boss
  • Gallery
  • Extremely Urban
  • Urban Supreme
  • Urban Wise
  • Smart N’ Urban
  • Urban Bias
  • Urban Fiber
  • Synth
  • Rapped Up
  • Urban Rock
  • City Roll
  • City Prince
  • Urban Convo
  • City Wear
  • The Hornet
  • Urban Nest
  • The Urban Haven
  • Park Street
  • Dopee
  • The Drop Zone
  • Urban Clad
  • Urban Armor
  • The Urban Chic
  • The Urban Method
  • Urban Flan
  • The Streets of the USA
  • American Hands
  • City America
  • Urban Berg
  • Urban Bloom
  • The Urban Phenomenon
  • The Urban Coach
  • Black Urban
  • Way of the Street
  • Urban Warrior
  • Street Soldiers
  • The Urban Cry
  • Urban Tech
  • Urban Durability
  • Clearly Urban

Urban Brand Names

The urban look.

The city streets demand respect.

  • Fenris
  • Knight Force
  • Vamps
  • Vee Vee
  • City Wide
  • Lean On Me
  • The Urban Pad
  • Skyscraper
  • The City Men/Women
  • City Rulers
  • Release the City
  • Urban Kraken
  • The Urban Monster
  • Ghost In the City
  • The Urban Ghost
  • Urban Spirit
  • Specter of Urbanity
  • Not Rural
  • Away from the Country
  • Urban Rock
  • City Banner
  • Urban Flag
  • Urban Bulldog
  • The City Canine
  • Glass Walkers
  • Rap Girl
  • Raw Meat
  • The City Dwellers
  • Urban Walkers
  • Quaid
  • Quintessence
  • Urban Epitome
  • Personification
  • The Urbanista
  • Ideal Urbanist
  • The Urbanist
  • Colors of the City
  • Metro Fashion
  • Metro Geek
  • Metro Gang
  • Urban M.
  • Urban Jungle
  • Concrete Jungle
  • Steele
  • Brick N’ Mortar
  • The Modern Shirt
  • Metropolis
  • Utracity
  • Megacity
  • The Megacorp
  • Iron Striders
  • Metal Heads
  • The Meta
  • Steel Lions
  • Steel Hearts
  • Modish
  • Urban Mod
  • Urban Silo
  • No Boundaries
  • Unleash the Urbanity
  • Unleash Yourself
  • Unchained
  • Break the Chain
  • Urban Soul
  • Urban Heart
  • Hearts of the City
  • Spirit of the City
  • Soul Light
  • Spirit of the Streets
  • The Urban Riders
  • Benders
  • 888 Avenue
  • Urban Unite
  • Team Unity
  • Team Urban
  • Team City
  • Team Streetwise
  • Hot Streets
  • Urban Passion
  • Urban Garage
  • Fresh City
  • City Greens
  • Eco-Urban
  • Ecoban
  • The Urban Fashionista
  • Fashionista Boulevard
  • Stylish Boulevard
  • The Urban Mode

Fashion Brand Names

For fashion-conscious streetwalkers, any of these brand names will effectively resonate with them.

  • Fashion Mode
  • Invulnerable
  • The Fashion Sense
  • Star Fashion
  • Urban Craze
  • Delta Approach
  • Fashion Dibs
  • Big Bad Fashion
  • Bulldog
  • The Pit
  • The Urban Alpha
  • Urban and Co.
  • Urban Flag
  • Gold Bloom
  • Blossoms in the City
  • Florette
  • Bested
  • Boulevard Mode
  • Chic Mode
  • Beast Mode
  • Executioners
  • Fashion Passion
  • Fashion Rose
  • Arise
  • Star Youths
  • The Young Gen
  • Zee Gen
  • Urban Cave
  • Fashion Cavern
  • The Coven
  • Fashion Covenant
  • Fashion Tree
  • Wild Boys/Girls
  • Wild Fashion
  • Urban Wildlife
  • Urban Wild
  • Prima Fasci
  • Terra Firma
  • Skyline
  • Core
  • Sunspot
  • Starshine

Related Reading: 401 (Not Lame) Greeting Card Company Name Ideas 

  • City Creeps
  • Zombie
  • Urban Specter
  • Fashion Spirit
  • Ghosts of Urbanity
  • Green City
  • Green Street
  • Eco Avenue
  • Linemen
  • The Street Journal
  • Urban Diary
  • No Big Deal
  • The Street Notebook
  • Streetlist
  • The Parks
  • Today’s Fashion
  • Present Fashion
  • Summer Grove
  • Ellias
  • Oasis in the City
  • Dare to Bare
  • Bare City
  • Sin City
  • The Sin Fashion
  • City Quake
  • Hot City
  • Urban Heat
  • Retro Feel
  • The Heat of the Night
  • City Nights
  • Evening Delight
  • Glitter
  • Beaming City
  • Urban Beams
  • The Walk
  • Urban Tigers
  • City Warriors
  • Pentex
  • The Collegians
  • The Bankers
  • Moneymaker
  • The City Maker
  • Metro Warriors
  • Barrister
  • The Street Walker

Funny Streetwear Brand Names

Don’t laugh at these streetwear names.

Insert humor into your brand names and you could capture the imagination of the street-centric youth.

  • Perfect Urbanism
  • Jeepers
  • Crept Up
  • Not Homeless
  • Painless
  • The City Tour
  • City Monster
  • Treasure in the Garbage
  • City Treasures
  • The Black Pearl
  • Star Wash
  • Cotton Corpse
  • Cup of Urbanity
  • Swiggers
  • Laughing Street
  • Smiling Street
  • The Frowners
  • Perfect Urbanity
  • Perfection
  • Savage City
  • Run Amok
  • Street Berserker
  • Police Sing
  • Johnny Trinity
  • The Wick
  • Synergy Chaos
  • Double Mask
  • Basking in the Street
  • Urban Sunbath
  • City Layers
  • The Tavern
  • Urban Jazz
  • The Smiling Ones
  • Horny Potter
  • Magnetize
  • Savage Streets
  • Urban Wilderness
  • We Are Legend
  • Parasol
  • Urban Vampires
  • The Crypts
  • Wonderland
  • Alice in Ropes
  • Sun City
  • Remember Blue
  • Red Streets
  • Street Scouts
  • Manic Streets
  • Alley Heaven
  • Dark Alley
  • Black Alley
  • Jungle
  • Space City
  • Elysium
  • The Mighty Torus
  • Mighty Man
  • The City Forever
  • Forever Urban
  • I’m a City Boy/Girl
  • Sexy City
  • The Farce
  • Karen in the Wild
  • Darren’s Place

Related Reading: 500+ (Good and Bad) Mattress Company Name Ideas You Can Use

  • My Dominion
  • Under Sexy
  • Glowing Orb
  • Knightmare
  • The Ghostriders
  • Fiber of the City
  • City Cloth
  • Rob Ross
  • Happy Accidents
  • The Beaten Devil
  • The Street Youngsters
  • Urban Youngsters
  • Masses
  • Sense of Streets
  • Common Streets
  • Directional Entity
  • The Urban Entity
  • Mystery Street
  • Sesame Road
  • Bert N’ Ernie
  • StreetTok
  • YouStreet
  • Streetbook
  • Stweeter
  • Street Revenge
  • Barefoot Hoodies

Tips for Naming a Streetwear Brand

Do you own a line of urban wear? You may want to give them an identity—a brand—that speaks of their unique characteristics. Here are some tips on how to do that.

  • Use simple, direct, and relatable words as they’re easy to relate to and understand.
  • Incorporate “street language” whenever possible. Remember that your market will often be street youths, and your brand will resonate with them if you use street lingo.
  • Use names with references to pop cultures such as teen stars, celebrities, and trends.
  • Humor is incredibly effective, but make sure it’s good-natured and appeals to the market. Careless or abusive use of humor can backfire and hurt the brand.
  • If your product line has a unique feature or characteristic, try to include that in your brand or product name.

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Hey! 👋I’m Brett Lindenberg, the founder of Food Truck Empire.

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