About Michael Adams

Michael Adams helps you launch and grow profitable product offerings for retail and online. Michael has launched three successful food companies including Eddie's Energy Bars recognized as a Hot 100 Company by Entrepreneur Magazine. Michael also founded and grew the artisan condiment brand Green Mountain Mustard to over 60 retailers across New England, plus online sales at its peak. Click here to connect with him on LinkedIn to launch your next product.
10 12, 2020

10 Realities You Should Know About Working With Specialty Food Distributors

By |2020-12-10T13:55:37+00:00December 10th, 2020|Specialty Food|Comments Off on 10 Realities You Should Know About Working With Specialty Food Distributors

I have five of them.

I’m talking about distributors. You know, the companies who take away your gross margin and you then sit there stumped wondering “where did all my money go?” Yes – those distributors. They do serve a purpose (as stated in #1 on the list below). But there […]

9 12, 2020

The Pros and Cons of Hiring a Food Broker

By |2024-03-04T06:05:45+00:00December 9th, 2020|Specialty Food|Comments Off on The Pros and Cons of Hiring a Food Broker

Oh, food brokers. The mysterious lion of the food industry….

They help you. They hurt you. And you have to deal with both – all the time. But, there are benefits to bringing on a food broker to grow your company and get your products much needed distribution.

Below is a pros […]

9 12, 2020

4 Smart Ways to Hold Down Your Farmers Market Tent

By |2020-12-09T14:19:34+00:00December 9th, 2020|Specialty Food|Comments Off on 4 Smart Ways to Hold Down Your Farmers Market Tent

A couple years ago, I visited to the winter farmers market in Burlington, VT. It was the last even of the year which means many vendors are gearing up for the outdoor market. The outdoor market brings more challenges. Wind, rain, cooler weather, can make late in the year events […]

17 11, 2020

5 Ways to Sell Your Food Product Online

By |2020-11-17T22:09:44+00:00November 17th, 2020|Specialty Food|Comments Off on 5 Ways to Sell Your Food Product Online

Do you want to increase your online sales for your food business? How about sell to millions of customers instead of being limited to buyers in your small town?

That’s the power of the internet.

Online shopping is an enormous industry. Just look at the sale of groceries online – it’s a […]

5 11, 2020

The Ultimate Guide to Shipping Your Food Products by Mail

By |2020-11-05T12:23:28+00:00November 5th, 2020|Specialty Food|Comments Off on The Ultimate Guide to Shipping Your Food Products by Mail

I’ve gotten a ton of emails from readers asking about shipping their food products. I always thought it was terribly easy, but not everyone has been packing online and retailer orders for six years. Ok, some of you have been packing orders for decades.

Regardless, the same rules apply: Get it […]